Google Changes Quality Score Algorithm

March 18, 2009

I have definitive data that Google changed it’s Quality Based Bidding and Quality Score algorithms on February 18. Yet, I’ve seen no public disclosure from Google or public discussion from others.
More on my data to come… I’d love to hear from anyone who’s seen something in their campaigns.

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Update to Quality Based Bidding

February 13, 2009

I’m hearing rumblings of a major update to Google’s Quality Based Bidding system and Quality Score algorithms.
From what I know, it seems they are trying to apply QS in manner that incorporates policy-related issues into the algorithm for First Page Min Bid.
Anyone have any insight onto the details or what is driving this? And I’d [...]

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